• ICF Georgia Chapter

Intentionality in Marketing



December 19, 2019


Purpose…you know you have it. In fact, it’s likely what led you to become an entrepreneur to begin with. But, when it comes to marketing your business, it can get complicated and exhausting. Just how do you market with purpose? Is it possible to see the ROI from your marketing efforts? In this interactive presentation, Katherine Morales will show you just how to effectively market your business with more proactive and purposeful (aka intentional) marketing actions.


If you’ve ever been lost about just how or where to market your business? Or, you’ve marketed in the past only to be disappointed by the results, this is a discussion you won’t want to miss!


Learning objectives:

  • Allow your intentions to guide your most effective marketing actions

  • Differentiate your business and convey the unique value you have to offer

  • Know where to show up to attract more qualified leads for your business


Katherine Morales, APR, Authentic Brand Strategist™, is an award-winning, accredited PR/marketing consultant. She helps entrepreneurs connect with the best clients to grow their business. She’s worked with major corporations including Chick-fil-A; and, now helps businesses discover their authenticity, build their base and reach their inflection point too!   To learn more about Inflection Point visit: https://inflectionpointcomms.com/about/

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ICF-Georgia Charter Chapter is the official Georgia-based chapter of the International Coach Federation (ICF)

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